Needlessly Alarming?

Here is the latest ad from Mayor Blomberg in his fight against obesity and peoples bad eating habits:

The soda industry repsonds:

Stefan Friedman, a spokesman for the American Beverage Association, said the campaign is needlessly disturbing.

“Instead of utilizing scare tactics, the beverage industry is offering real solutions like smaller portioned containers and new calorie labels,” Friedman said.

I think the campaign is just right,  it tells it like it is and it might just (and I say might) make some people realize that, oh, say water might be a better alternative to soda, even diet soda is not good for you.   

Mayor Bloomberg should be applauded for his tough stance on this critical health issue.